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WOODLAND HILLS SHOPPING CENTER (MORGAN CENTER)

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1946, R. W. Naef. 655 Duling Ave.

The state’s first auto-oriented shopping center, this long low Moderne structure steps down a sloped site and is set back from Duling Avenue to accommodate a parking lot in front of the shops. Like the nearby Fondren Strip (JM47), the center emphasizes smooth stucco, rounded parapets and canopies, and mostly intact glazed aluminum storefronts.

The former Whittington Standard Service Station (c. 1956; 2905 Old Canton Road), now Everyday Gardener, features an eye-catching semicircular glass front under a projecting flat roof with a chrome fascia. Developer Edwin E. Morgan was also responsible for the Trustmark Bank, an early drive-through (1955–1956; 3100 Old Canton). Its second floor held the offices of J. T. Liddle, who designed many of Fondren’s commercial buildings, including the former A&P grocery store (c. 1950) and Montgomery Hardware (1958) at 2807 and 2801 Old Canton, respectively. Morgan’s offices were in the five-story Morgan Building (1961; 3000 Old Canton), also by J. T. Liddle.

Writing Credits

Author: 
Jennifer V.O. Baughn and Michael W. Fazio with Mary Warren Miller
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Citation

Jennifer V.O. Baughn and Michael W. Fazio with Mary Warren Miller, "WOODLAND HILLS SHOPPING CENTER (MORGAN CENTER)", [Jackson, Mississippi], SAH Archipedia, eds. Gabrielle Esperdy and Karen Kingsley, Charlottesville: UVaP, 2012—, http://sah-archipedia.org/buildings/MS-02-JM49.

Print Source

Buildings of Mississippi, Jennifer V. O. Baughn and Michael W. Fazio. With Mary Warren Miller. Charlottesville: University of Virginia Press, 2021, 261-262.

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